We googled you case study Example | Topics and Well Written Essays - 750 words

We googled you - Case Study ExampleFor this purpose, the company required a winning squad headed by a competent team head. However, the candidate, Mini Brewsters, involvement in aggressive social campaigns, as recorded over the internet, was inhibiting the Hathaway Jones HR department to hire the candidate. Brining her over the company could potentially appall the image of the business newly formed operations in China.The main issue involves Mimi Brewsters acceptance into Hathaway Jones. The companys CEO is positive around the candidate as Mimi is a very competent and qualified individual. However, the companys HR manager, Virginia, has some reservations regarding Mimis former activities as a socially active student during her years at Stanford. Her reputation on Google based on the search results could damage the companys image among its consumers and can specially damage the prospects of Hathaway Jones opening up in China. The CEO believes that such incidents that are revealed through the internet and social media could be forgotten because the talent pool is quite a limited and Mimi seems to be the perfect fit. Also, the CEO is reluctant to call in the candidate so that they could hear her side of the story. Hence, the main issue is regarding letting go of minor discrepancies that come up after studying the internet history of a candidate.The first solution to the issue is to call Mimi Brewster for an informal meeting on with the HR manager in order to inquire about her previous activities and involvement in social campaigns during her university years. This would allow Mimi to clarify her side in incident the internet and Google only predisposed a certain perspective regarding the issue thereby distorting the reality.The second solution is to find another candidate to fill the arrangement whose search history seems to be historically clean. This would

How does the Saint Leo core value of Respect relate to the Essay

How does the Saint Leo core value of Respect relate to the socio-cultural impacts of tourism - Essay ExampleIt is interesting to me that a few weeks subsequently the barrage of a Coptic church in Alexandria, the uprising broke in Cairo (Stack 2011). A suicide bomber attacked Saints Church as parishioners were leaving after Midnight Mass on New Years evening, killing 21 and wounding more than 100 on Sunday morning, there were demonstrations in the streets of both Alexandria and Cairo, perhaps a precursor of what was to come less than a month later. Shortly after the uprising began on January 25, The Washington Post (Boorstein 2011) speculated roughly how it would yarn-dye Egypts minority Coptic Christians, but like most in the media, made no connection to the church bombing. They did state, however, that concern for the Copts were due to attacks on churches in Egypt and other parts of the Middle East like Iraq. The Washington Post reported that Coptic Christians in the U.S. was t errified astir(predicate) the prospect of an Islamist-controlled government in Egypt. 2. Background The Washington Post, when reporting on the concerns expressed for the Coptic Christians in Egypt, used the word terrified, an interesting word for a non-biased source to use. Later on, the obligate downplays the concern. It quotes Joel Hunter, an evangelical pastor of a Florida megachurch, who stated that some(prenominal) younger American Christians see the protests as something to celebrateand older, more politically conservative Christians tend to be more skeptical of Islam generally and ar worried about how a new Egyptian government will treat Israel. This statement, however, demonstrates a misunderstanding about the history of the persecution of Christians in the Middle East. The New Years Eve church bombing was not an isolated occurrence. 90% of Christians in Egypt, which are a momentous minority (between 5% and 18%), are Coptic, but although it is the largest concentration of Christians in the Middle East (about 7,000), thousands have either left the country or locomote to larger cities in Egypt due to the intense persecution. In addition, the Egyptian government has been slow to prosecute crimes against Christians one of the complaints after the New Years Eve bombing was the inaction of law enforcement officials (Von Mittelstaedt 2010). In the American press, however, these events are rarely reported, and if they are, as in the case of the New Years Eve bombings, their splendour is downplayed. The truth is that although there are 2.2 billion Christians in the world today, 100 million of them live in places where they are threatened or persecuted, and in many areas of the Arab world, brutally. Bishop Margot Klassman, head of the Protestant Church in Germany until last year, has stated that Christians are the most frequently persecuted group in the world (Von Mittelstaedt 2010). The American press seems to develop that hard to believe, or at least t hat is what their lack of reporting about the hundreds of cases of persecutions against Christian each year seems to indicate. 3. Analysis Newspapers like The Washington Post are supposed to be non-biased, but it is clear from the evaluation of just one article that American reporters have neither the perspective nor the historical knowledge about religion, especially religion in other parts of the world. The writer of The Washington Post articles use of words, like frightened and apprehensive intelligibly demonstrate the press bias against religion, especially against Christianity. It was as if the writer was saying that older, more

Video game console and Pg Essay Example for Free

Video game console and Pg EssayThe Attractiveness of the Console Video Game Industry (Porter 5 Forces) Suppliers (Medium to Low) Suppliers include Foxconn Precision Components, IBM etc. for chip manufacturing, product assembly, video game creators, and content providers. Each supplier would provide a sm any piece of the staring(a) product and as such bargaining power would be low (pg. 282). Buyers (Low) Buyers consisted of various retailers that carry the product and would vary in bargaining strength depending on their size.From the sheer number of retailers that carry the product along with the global front of the major competitors in the industry there is no single retailer in a position to exert any significant level of power. Substitute Products (Medium) Direct substitutes for the console video game industry atomic number 18 personal computers, colonnade machines, and handheld game devices which vie for consumer spending (pg. 279). These substitutes are near in cost and p rovide no switching costs aside from their hurt.Combined with the presence of a large number of near substitutes vying for entertainment expenditures there is a threat from substitute products. Threat of New Entrants (Low) Large capital investments, distribution channels, scientific complexities and other critical factors within the game console industry would be barriers for unexampled entrants. Also the creation of an assortment of games and accessories would bring down the threat of new entrants even further as this would be a huge obstacle to overcome. Rivalry among Competing Sellers (High)Rivalry within the video game console industry would be high. Microsoft, Sony, and Nintendo would battle for market supremacy (pg. 275). This battle would weaken differentiation by competitors evolution products that were technologically superior and more powerful than the offering of rivals (pg. 283). This benchmarking lead to price wars by competitors squeezing profit margins and limit ing market share gains (pg. 281). Conclusion With the recession making 2009 sales decline to $382. 6 cardinal from $617. 3 million in 2008 (pg.283) and with the overall assessment of the five forces the video game console industry would not be attractive.This accompanied by the high risk technological complexities and the increased intensity of competition the industry would be considerably unappealing. Success in the Game Console Manufacturing Industry The 3 4 critical succeeder factors are 1. 2. 3. 4. Advancement in Technology Price and Strategy Research and Development Quality and Innovation of Gaming Accessories (ex. Games, remotes, etc. ) a) Distinctive Resources/Capabilities Leverage by Nintendo 1.Differentiating the User Interface and Remote Value There is a high note value in Nintendos ability to differentiate its product offering in comparison to Microsoft and Sony as it allows Nintendo to appeal to a new market segment which included people who did not generally play v ideo games (pg. 281). This value is beat out shown with Nintendos dominance in unit sales for 2009 (exhibit 4, 5, and 6). Rarity The user interface and remote was rare as Nintendo was the first to bring together a Bluetoothactivated wireless controller which provided gamers with a wide range of motion capabilities (pg.280). This new ability harnessed by Nintendo allowed users, to physically interact with the virtual world, significantly ever-changing the experience of video gaming (pg. Pg. 280). Imitability Patent protection would protect this technology from being duplicated, but the remote capability and interface could be substituted by competitors. In fact, Microsoft and Sony had announced intentions to create a variety of ways for their consumers to interact with games on their systems (pg. 287). (Temporary Competitive Advantage) 2. Marketing Strategy Innovation Value(Temporary Competitive Advantage) This is of high value as it would allow Nintendo to appeal to a larger marke t and create an infinite possibility for profitable growth (pg. 281). Also, since this new segment did not train technological complexities and hyper vivid graphics (pg. 281) Nintendo was able to cut down drastically on costs and have a profit margin of an estimated $50US per unit where Sony took a loss of around $250US per unit sold (pg. 284). Rarity This was rare as Nintendo was attempting to target new customers rather than fighting with competitors for old ones (pg.283). Its overall rarity would be explained by Brian ORourke as he states, Microsoft and Sony spend a lot of time developing cutting edge technology. Nintendo is not a technology keep company it is a toy company. It is not interested in bleeding edge electronics and graphics (pg. 284). Imitability This marketing strategy could be duplicated by Sony or Microsoft. This is possible by the competing firms leveraging into new ways for its consumers to interact with its consoles as both companies have shown intentions to pursue the casual gamer market (pg. 287).Organization for both Resources Nintendo was able to leverage these capabilities by bringing together the companys interrogation, innovation, technology and functionality (pg. 280). The organization was also able to leverage its success within the DS, and interactive games like Duck retrace and Track and Field (pg. 281) while focusing on differentiating. b) Resources and Capabilities Leveraged by the Competition Sony Technology and Innovation Value There is great value in developing faster and more advanced consoles. As this allows Sony to secure consumer interest and market share by being able to provide a more realistic gaming experience (pg.275).Rarity A focus in technological development is fairly unique although it is a capability pursued by twain of the three main competitors in the industry Sony and Microsoft, and so is not very rare. (pg. 275) Imitability The development of technology would be made easier by the experience that Sony had in the research and development of earlier models. This would create time compression diseconomies as competitors attempt to develop similar advancements. (Temporary Competitive Advantage) Microsoft Building a Successful Community with Xbox locomote (Temporary Competitive Advantage) Value This was valuable as Xbox utilized various PC features.These features included a broadband connection and memory storage which connected Xbox players all over the world (pg. 283). The value to the consumer was the online voice chat, opportunity to download new video game content, and the ability to play multiplayer games over broadband (pg. 286). Rarity neither Sony nor Nintendo had an established online gaming community. In fact, this was one of Microsofts biggest differentiating factors to its competitors (pg. 285). Although it had been tried before this would still be considered rare as currently within the marketplace no other competitor had the capability.Imitability The idea was imi table as it could be substituted. Xbox themselves substituted Dream casts online initiatives with Xbox Live. The advantage Xbox had was the ability to leverage advances in both technology and accessible trends (pg. 283). However it would not be able to be duplicated do to patent and copy right laws. Is This a Blue Ocean Strategy Yes this is a raunchy ocean strategy as Nintendo was able to give players the ability to physically interact with a virtual world, thus changing Nintendos direction to an undiscovered marketplace.This change was more compelling to consumers who had never considered buying video game consoles before (pg. 280). In fact, Nintendo was able to simplify its consoles design and focus less on hyper realistic graphics saving money and also attracting individuals who didnt ordinarily play video games (pg. 281). Even the name Wii was created to emphasize that this console was for everyone, which went into a all different direction then current industry rivals (pg. 281). This strategy moved Nintendo into a larger and more diverse market while giving them a large increase in sales and in profit margins.Marking Scheme 5 FORCES 28/30 boilers suit this section is extremely strong done. The analysis is clear, succinct and supported. VRIO 30/35 For the most part the analysis is headspring done, organized, clear and supported. For Nintendos inimitability consider issues like time compression, path colony and first mover advantages. Im not sure if it is a clarity issue or requires further explanation as the features you have mentioned for the Xbox are for the most part offered by the Playstation 3.There is a possible rarity argument though. Well Done.BLUE OCEAN 10/10 This section was extremely well explained. MECHANICS 23/25 There is minimal writing issues present. For example, The user interface and remote was rare as Nintendo was the first to bring together a Bluetooth-activated wireless controller which provided gamers with a wide range of moti on capabilities (pg. 280). Change to were as the plural version should be used after the compound subject. Overall an outstanding job TOTAL 91/100.

Qualitative Research or Quantitative Research Essay Example for Free

Qualitative Research or numerical Research EssayBoth qualitative and quantitative interrogation orders have their specific qualities which mystify them multipurpose to a researcher, however in the course of this short essay I will explain why, for several reasons, qualitative research is better. As some(prenominal) systems operate within diametric assumptions, it is important to stem criticism for each methods respective theoretical base in order to adequately judge them. In the course of this essay I will highlight each methods theoretical assumptions and then I will assess each method by pointing divulge their positive and negative factors. The underlying assumption behind qualitative research is that the entire subject needs to be examined in order to understand the phenomenon. Quantitative research however, places importance in collecting and analyzing data from parts of a trend and in so doing, can miss important aspects which could lead to a complete concord of th e whole phenomenon.Theres no such thing as qualitative data. Everything is either 1 or 0(Fred Kerlinger 1999)Unlike quantitative research, there is no overarching mannequin for how qualitative research should be conducted rather each type of qualitative research is guided by the particular philosophical stances that are collectn in relation by the research to each phenomenon (Miles Huberman 1994, p. 40) This enables qualitative research to be more involved with the subject at hand whereas quantitative research has the analogous rules which it applies to every subject proceeds, thus making it easier to overlook important evidence.As the researcher using qualitative methods becomes entirely immersed in the data collection stagecoach of the project, he himself actually becoming the data collection tool as opposed to the questionnaires and equipment used by quantitative researchers, it allows him to gain a better understanding of the subject matter as a whole and observe the subje ct in its own environmentHuman behaviour is significantly influenced by the displace in which it occurs thus one must study that behaviour in situations. The physical setting e.g., schedules, space, pay, and rewards and the internalized notions of norms, traditions, roles, and values are crucial contextual variables. Research must be conducted in the setting where allthe contextual variables are operating. (Marshall Rossman 1980)Quantitative research disregards these valuable contextual variables as most of the work is done in a laboratory with the researcher using the principles of impartiality and an objective portrayal of the subject.In conclusion, qualitative research is better than quantitative research because it places accent mark upon the subject itself by studying it in an in-depth manner and becoming involved with it on a personal level. Quantitative research keeps a level of impartiality with the subject matter thus making it neglect important contextual factors cruci al to the research itself.1.Using British Election Study data for example, why is it problematic to do quantitative research on ethnic minorities?It is problematic to do quantitative research on ethnic minorities because the standard deviation is so underage, thus the observations are paste out over a very small sample which would not accurately represent the entire ethnic group. There is such a small valid percent that subjects would need to be targeted as they are unlikely to be caught during random sampling.2.Providing either hypothetical and/or published examples, how accurate is it to mark inwardnessed epitome as a quantitative method?It is quite accurate to label content analysis as a quantitative method for several reasons. The comparisons of their theoretical patterns are numerous and therefore it has more in common with quantitative than qualitative methods. In the course of this short essay I will explain why it is accurate to label content analysis as a quantitative method by using an example of research employing content analysis and pointing out the similarities between the two.Content analysis has been described asAny technique for making inferences by objectively and systematically identifying stipulate characteristics of messages (Holsti 1969 p. 14)Compare this with a definition of quantitative researchThe aim is to classify features, count them, and construct statistical models in an attempt to explain what is observed. It is objective seeks precise step analysis of target notions. (Miles Huberman 1994, p. 40)Both of these definitions contain the term objective, which shows that both of the methods share the core aspect of non-interference with subjectsContent analysis is often referred to as an unobtrusive method(Bryman 2008, p. 289)This key concept lies at the heart of both content analysis and quantitative research methods, it is an obvious similarity.In Shephards study of the dynamics between the party, candidates and constituenc ies he used content analysis on party leaflets to spot recurring trends. His method (content analysis) bears a striking resemblance to quantitative research, for example both methods begin with hypotheses and theories, Shephard choosing to ask whether emphasis in leaflets matches the profile of the constituents. He then made two hypotheses stating that -the higher the unemployment rate the higher the emphasis on jobs and job creation and the higher the legal residence ownership, the higher the emphasis on interest rates and mortgages. Quantitative research methods also start off with hypotheses and theories therefore it is clear to see that content analysis could be labelled quantitative due to this fact.Furthermore, both methods of research have a high level of transparency because they are both highly structured and systematic in their approach. Shephard stated that to conduct his analysis objectively and systematically (two quantitative features) that he had to identify his sam ple, sample period, text/images and what words and images to count. This shows that both content analysis and quantitative research share epistemologically grounded beliefs just about what constitutes acceptable knowledge (Bryman 2008, p. 155)In conclusion, it is accurate to label content analysis as a quantitative method due to the fact that it shares many features in common with quantitative research. These include, maintaining objectivity during the study, transparency and a systematic approach to research. These features indicate that content analysis is grounded in the same theoretical processes and philosophy as quantitative research.3.Providing examples of stress group research from the literature, discuss the advantages and disadvantages of tension groups.Focus groups are a highly useful method of data collection but they have many advantages and disadvantages. I will discuss the advantages and disadvantages of focus groups in this essay and also consider real-life exampl es of focus group research to illustrate this.Focus groups can provide an insight into the way in which people organize and interpret knowledge as sanitary as how people construe information. This is especially useful in the study of audience reception- how audiences receive different kinds of television and radio programmes, etc. Such a study was conducted by Morley in 1980 into how Nationwide, a popular television programme at the condemnation, was received by specific groups of people. He noticed that different groups had different interpretations of the programmes which they had watched, which indicated that the meaning of the programme was based in the way it was watched and interpreted not in the programme itself. (Bryman 2008, 475) This provides more information that a primary interview because the interviewee has the survival to respond to fellow participants and argue with them, leading the researcher to gain a greater insight into why they hold such beliefs and how str ongly they feel about them.Another advantage of focus groups is that they can provide a more open environment to respond to questions by the way in which they are selected prior to the event. For example, Kitzinger notes in her research on HIV that any attempts at discussions about risks for gay men were blocked out by strong homophobic verbalise amongst homophobic men. (Kitzinger 1994b in Bloor, et al 2001, p. 20) Therefore focus groups consisting of specific groups such as male prostitutes, retirement club members, etc, provided a more relaxed environment in which views could be openly discussed without fear of being criticised for ones beliefs. In addition to this, organising groups consisting of only HIV positive people meant that disclosure of a potentially stigmatising status could be overcome. (Bloor 2001 p. 23)However focus groups also have their disadvantages, the most prominent one being the role of the researcher within the discussion- the way in which the focus group i s designed, the participants selected to take part, where the meeting takes place, how the questions are worded and delivered and who the instigator is may affect the responses which are obtained.This raisesthe question over the validity of the results as the researcher has less control over a focus group than he would over a one on one interview with respondents possibly talking amongst themselves on irrelevant issues, or the simple fact that they may get bored or have personality issues with other members of the group. (Walvis 2003 p. 405)Another disadvantage of focus groups is the tendency of researchers to (either consciously or subconsciously) pick groups so that they align with pre-determined beliefs about a subject. One famous example of this was when Coca-Cola launched New Coke in 1985 despite the fact that the focus groups had made it explicit that they would not like to see the traditional one C removed from the shelves. (Pendergast 1993 and Greising 1998)The taste-tests however had proved positive, but they had not been asked the vital question about how they would feel if traditional coke was removed from the shelves, this positive response was more in line with how the CEO of Coca-Cola felt about the product and it was launched based on the back of poorly conducted focus groups. The subsequent product was a massive failure and lost Coca-Cola a large share of the market it was obvious that Coca-Cola had spent too much time and money on the plan to dismiss it on the results from focus group research at the last minute.One final disadvantage of focus groups is their moderate spread of views Morgan (1998) suggests that the average size of a group should be around six to ten people. This clearly cannot be representative of the population as a whole- Stephen Fisher and Robert Andersen (2005) state that in order to have a representative sample for one million people you would need, with a margin of error of 5%, 384 participants.BibliographyBloor, M. et al. (2001) Focus Groups in Social Research (London Sage).Bryman, A. (2008) Social Research Methods (2nd Ed.) (Oxford Oxford University Press).Greising, D. (1998) Id Like the World to Buy a Coke The Life and Leadership of Robert Goizueta (New York Wiley)Holsti, O.R (1969) Content compendium for the Social Sciences and Humanities (Reading, Mass. Addison-Wesley)Kerlinger, F. Foundations of Behavioural Research (Nova York Holt, Rinehart and Winston 1965)Marshall, C., Rossman, G. (1980). Designing qualitative research. Newbury Park, CA Sage.Miles Huberman (1994, p. 40). Qualitative Data AnalysisPendergast, M. (1993) For God, Country and Coca-Cola The Unauthorised history of the Worlds Most prevalent Soft Drink (London Weidenfeld Nicholson)Shephard, M. (2007) Multiple Audiences, Multiple Messages? An Exploration of the Dynamics between the Party, the Candidates and the Various Constituencies, Journal of Elections, Public Opinion and PartiesWalvis, T.H (2003), Avoiding advertising res earch disaster advertisement and the uncertainty principle, Journal of Brand Management, Vol. 10, No. 6

Health Promotion and Education Essay Example for Free

intumesceness Promotion and Education EssayOutline1. Health Educationa. explanation2. Five Key Areas in Health Promotion and Education3. Five Health Promotion Approacha. Medical Approachb. Behavior Change Approachesc. educational approachd. In Client-Centered Approache. Societal Change Approach4. Healthy Lifestylea. commentaryb. How to promote a wellnessy lifestyle?5. Advocacy for Health R.A. 9163Motivation1. Are you wellnessy? Why?2. How do you define a healthy soulfulness?3. Have you been sent to the doctor or hospitalized?Activity1. draw of a Healthy PersonAsk your students to bring the following material white cartolina, pencils, coloring pen, scissors and glue Ask your student to draw and render of a healthy person and present it in the class Identify a symbolic picture of your answers to the questions above. Draw a coat of arms using all thesymbolic picture of your answers as elements.Lecture Health Education1. Health Educationa. DefinitionHealth1. The World Health Organization in 1948 defined health asa. A state of complete physical, social and mental well-being, and not merely the absence of malady or infirmity. b. Within the context of health forwarding, health has been considered less as an abstract state and more as a means to an end which tidy sum be expressed in functional terms as a resource which permits people to lead an someonely, socially and economically productive life. Health is a resource for everyday life, not the object of living. It is a arrogant model emphasizing social and personal resources as well as physical capabilities.1 Health for All1. It is the attainment by all the people of the world of a level of health that will permit them to lead a socially and economically productive life.2 Health forwarding1. Is the process of enabling people to increase control over, and to alter their health.3 2. Health Promotion is the process of enabling people by strengthening their skills and capabilities as well as changing their social, environmental and economic condition.4 Public health1. It is science and art of promoting health, thwarting disease, and prolonging life through the organized efforts of society. a. It is a social and political concept aimed at the improving health, prolonging life and improving the quality of life not just for a single individual but among whole populations through health promotion, disease prevention and other forms of health intervention.5 Health education1. Health education comprises consciously constructed opportunities for learning how to promote individual and public health. It involves activities designed to improve health literacy, including improving knowledge, and developing life skills which argon causative to individual and communityhealth.62. Five Key Areas in Health Promotion and Educationa. In the 21st century the Jakarta Declaration of the World Health Organizations (WHO) identifies five priorities in health promotion and education Promote social re sponsibility for healthIncrease investments for health developmentExpand partnerships for health promotionIncrease community capacity and empower the individualSecure an infrastructure for health promotion3. Five Health Promotion Approacha. Various models of health promotion and health education argon useful analytical tool, which can help crystallise goals and values of health promotion. A framework consisting of five approaches to health promotion, and demonstrate the values inherent in their respective approaches.7 Medical Approach1. the freedom from disease and disability as defined by medical, such as infectious diseases, cancer and heart disease 2. It involves medicine to prevent or alleviate pain, by chance with persuasive and paternalistic methods. 3. It gives the importance of preventive medical measures, and responsibilities of the medical profession to grass sure that patients adhere to recommended procedures. Behavior Change Approaches1. To change community attitudes and individual behavior, so they took this healthy lifestyle. Educational approach1. To provide information and ensure knowledge and understanding of the matter of health. Information about health is presented, and 2. People argon helped to explore the values and attitudes, and make their own decisions. 3. Assistance in implementing the decisions and adopt new health practices can also be dispatchered by school health education programs. In Client-Centered Approach1. This approach is to work with lymph nodes to help them identify what they wantto know and do, and make their own decisions and choices according to their interests and values. 2. Self empowered client is seen as central to this goal.Societal Change Approach1. to make changes in the physical environment, social and economic development, in order to make it more contributing(prenominal) to a healthy state4. Healthy Lifestylea. DefinitionAccording to the World Health Organization (WHO), Health not just defined as the ab sence of disease it is a state of complete physical, mental, and social well-being. Interestingly enough Healthy lifestyle then are the steps, actions and strategies one puts in turn out to achieve optimum and maximum health. It is about making smart and informed decision in maintaining our health8 b. How to promote a healthy lifestyle?9 fit Diet the Motto program initiated by Prof. Poerwo Soedarmo in 1950, the father of Nutrition Indonesia suggest the following 1. Eat a variety of foods2. Eat foods to meet heartiness coverage3. Eat foods carbohydrate source half of their energy needs4. Limit your intake of fats and oils up to a quarter of the energy adequacy 5. consumption iodized salt6. Eat food sources of iron7. Give only to infants only breast milk until the age of four months and add the solids after 8. forever eat breakfast9. Drink water that is safe and adequate amount10. Make regular physical activity11. Avoid alcoholic beverages12. Eat foods that are safe for health13. Read labels on packaged foodsPattern break people are too busy and stressed by their workload, domestic task and even school requirements and activities and so there is n timeto rest. 1. The body desperately needs sleep. If you are only able to gain time for 3-4 hours at night, try to find extra time and complete the rest 2. Rest doesnt mean sleep, if you can relax your body and your mind until you feel entirely relaxed. 3. Do breathing exercises, a few minutes of meditation is very meaningful to all your organs. Exercise it keeps your body at its peak and fit1. fittingness is associated with the followinga. Our bodies are strongb. Allows the growth of a healthy soulc. Enhance the immune defense system and us. By itself capable ward off various diseases d. Maintain flexibility, endurance and strength, which in turn will encourage us remain active with high mobility e. Reduce and avoid stressf. pay heed better, feel better and think better2. Sports activities maintains our bod y in a fit condition3. At least thirty-minutes of continuous walk or cut short4. Gym and Fitness activities is also an option to make your body Free from dangerous addictive substances1. Be educated and learn the dangers of drugs (narcotics, drugs, and addictive substances) and alcoholic beverages balancing spirituality1. To be able to realize a balance spirituality will help you be go or think and feel with more forbearance and so there is less negative emotion that will stress your mind and your soul. 2. Efforts that can be done alone could be providing a finical time for a break from all the busyness and brings you to the tranquility and relief like when you are attending the mass, prayer or meditation. 5. Advocacy for Healtha. DefinitionAn over-all design for health promotion and education which is a combination of individual and social actions designed to gain political commitment, policy endorse, social acceptance and systems support for a particular health goal or progra m.10 b. How can we help in Health Promotion and Education?Create living conditions which are conducive to health and the achievement of healthy lifestyles. The use of the mass media and available multi-media in educating our community of the current and updated health policies of the government Direct political lobbying to policy makers companionship Mobilization through, coalitions of interest slightly defined issues.6. human immunodeficiency virus and helpa. Definition of TermsHIV It stands for Human Immunodeficiency Virus. Unlike a harsh cold or flu virus that stays in the body only for a few days when a person becomes infected with HIV, the person becomes HIV positive for a lifetime. The HIV virus would gradually infect and kills white blood cells called CD4 lymphocytes (or T cells) which make the body unable to fight off certain kinds of infections and cancers. acquired immune deficiency syndrome It stands for Acquired Immune Deficiency Syndrome and is take a leakd by HI V. In simple terms, people treat AIDS as advanced HIV disease. The immunity system of a person with AIDS is weakened by HIV that the person will get sick easily and find it difficult to recover from such simple diseases.b. What are the symptoms of HIV infection or AIDSThe first symptoms of HIV infection might resemble symptoms of common cold or flu viruses. Other untimely symptoms of early infection are also similar to other sexually transmitted diseases (STD) and other infections like hepatitis and tuberculosis. Those who do have symptoms generally experience fever, fatigue, and, often, rash. insofar other HIV infected persons do not exhibit any of the symptoms above, as such, the only way to confirm is to test the presence of HIV antibodies.c. How do I get HIV?If you are exposed to the body fluids of a person containing HIV which includes 1. Blood (including menstrual blood)2. Semen and possibly pre-seminal fluid (pre-cum)3. vaginal secretion4. Breast milkThree of the four body fluids that contain HIV are transferable during sexual intercourse, thus grievous sex and sleeping around is the leading cause of being infected with HIV. Other ways that HIV can be transmitted1. Sharing needles when shooting drugs2. Home tattooing and body smashing3. Accidental needle sticks4. Blood transfusions5. Childbirth6. Breast-feedingFalse ideas on the transfer of HIV from an infected person1. Saliva, tears, sweat, feces, or urine2. Hugging3. Kissing4. abrase5. Shaking hands6. Insect bites7. Living in the same house with someone who has HIV8. Sharing showers or toilets with someone with HIVd. How should I prevent being infected with HIV?Keeping a strong moral foundation and spirituality to guide youth and individuals away from engaging in unsafe sex and promiscuity Avoid or do not try to get a tattoo or body pierceAlways make sure that syringe used on you for medical purposes are sanitized and new Always make sure that the blood transfused or donated are HIV freee. Is th ere a cure?Up to this time, there is no cure for HIV.All drugs being tested in advanced pharmaceutical firms around the world had yet to discover a cure to the illness. Drug therapy only prolonged and improve the quality of life of people infected with HIV.f. What are sexually transmitted disease ad its relation to HIV? HIV is one of the sexually transmitted diseases from unsafe, immoral sex and promiscuity. Other sexually transmitted diseases includes11 1. Chlamydia Is a common sexually transmitted disease (STD) caused by Chlamydia trachomatis, bacteria that can damage a womans reproductive organs like infertility, and can cause foul discharge from the penis of an infected patient. 2. Trichomoniasis (Trich) it has no symptoms but may cause unusual genital discharge for both men and women. The disease can also increase a persons risk of acquiring HIV and pregnant women can deliver premature, low birth weight babies. 3. clack the disease damages not just the reproductive organ of the infected person but can affect the anus, eyes, mouth, genitals, or throat.4. Human papilloma virus (HPV) (Warts) One silent killer among the list of sexually transmitted diseases for it is asymptomatic, unrecognized, or subclinical and yet a leading cause of cervical cancers among women. 5. Genital herpes virus like HIV there is no cure for Herpes and at an early stage it doesnt exhibit symptoms to an infected person. The swollen genital may not be enough to make sure you are inflicted with herpes, a laboratory test is needed to validate the symptoms. 6. Syphilis one of the most common and easily diagnose STD is Syphilis and is easy to cure in its early stages. Symptoms include a firm, round, small, and painless sore on the genitals, anus, or mouth, or a rash on the body, especially on the palms of the hands or the soles of the feet. 7. Hepatitis B virus (HBV) Hepatitis could easily be transferred from an infected person to his/her partner thru sexual intercourse.If you hav e ever had an STD, you need to test yourself for HIV infection, for the unsafe sex might have exposed you to HIV as well.g. Official Statistics of HIV in the Philippines (to be updated) According to the official statistics of University of California, California, U.S.A. as of 2009 there is an increase in the incidence of HIV infection and AIDS victim in the Philippines.12 General HIV/AIDS

Painting The Sistine Chapel By Michelangelo Religion Essay

create The Sistine Chapel By Michelangelo Religion EssayMichelangelo painted the Sistine chapel surrounded by 1508 and 1512. Later a student of his, Giorgio Vasari, writes that when the work was thrown open the whole world came running to see what Michelangelo had done and certainly it was such as to shoot everyone speechless with astonishment(Gillgren,(2001). The Sistine chapel is profoundly Christocentric. It was not make as a form of intellect but as a form of fear. It is not an affirmation or an Iconic display, although both of these are present in the painting. The critical examination of the chapel at times loses the simplicity that this is retributory great imposture (Dixon, (1988).The focus of Michelangelos stratagem was gay, which on the surface seems to confirm Burckhardts analysis of the Renaissance. Neo-Platonism, however, provided a framework for reconciling secularism with Christianity. The Neo-platonists interest in man stemmed from his belief that man was tha t element which tied the universe together. His interest in beauty, as reflected in Michelangelos preoccupation with the nude, arose from his identification of beauty with the highest good. Far from being worldly in content, the Neo-Platonist argued that the personify was the dungeon of the soul Michelangelos contorted figures symbolize the struggle of the soul to free itself from matter and achieve a vision of God (Robb, N. (1935).In his book Painting of the High Renaissance in Rome and Florence, S J Freedberg made an effort to define the art of Michelangelo in relation to Neo-Platonism. It is said that can the art of Michelangelo in the Sistine chapel be reduced to concepts like Neo-Platonist or Christian. An iconological understanding must acknowledge both, and also recognize that with the human form is not made from tradition and a lot is Michelangelos own interest in Classicalsculpture and to the very particular culture of humanist Italy at the root word of the one-sixteenth century.Upon entering the chapel, one can see historical scenes close to the entrance. These sides are filled with figures, while the scenes close to the altar only show a hardly a(prenominal) figures. The Prophets and the Sibyls by the entrance are sm exclusivelyer than the ones by the altar. Even as the architecture is expanding, the first Prophets and Sibyls are seated steadily on their thrones. The latter ones nurture in almost seem to be gliding down the wall toward the floor (Gilgren, (2001). There are two competing explanations for this. One thought is formalistic and the otherwise one iconological. Then at that place is a third, a quite uncomplicated explanation has really not been given its due consideration The crescendo makes it potential for the spectator entering the chapel through the old entrance (not the present one, where most people enter today) to see the whole work in just one gaze. The figures close by are smaller and the scenes more crowded, the ones furth er a mood are larger and more sculptural-and can therefore be seen all the way from the entrance. While taking in this view is easy to understand the crescendo as a means toward making the work available to the spectator. It is a way to communicate (Gilgren, (2001).Michelangelo and the thought of the Neo-platonic Academy suggest that the Renaissance was not as secular or as pagan as Burckhardt would have us believe. Christianity was still a potent a force. The modes of expressing it in the Renaissance, however, were different from those of the Middle Ages. While Saint Bernard and the Benedictine tradition urged the Christian to abandon life in the world, Renaissance Neo-Platonism found God in beautiful things. The Renaissance man did indeed tend to worship the world, but at least for the Neo-Platonist, this was part of the worship of God. Michelangelo once said that art is brought from heaven. Only divine inspiration could have created the David and the Sistine Chapel ceiling, and it was to the divine that Michelangelo wished to appeal (Robb, N. (1935).The ceiling of the Sistine Chapel in a way follows a similar pattern. When the ceiling is divided it is done so in a series of squares, triangles and circles. There are three geographical zones to the ceiling division. The lower zone where very little light is received is defined by De Tolnay as peopled by a race enduring variations of the human condition. According to Fleming, the nerve center zone is a mix of Old Testament prophets and some pagan symbols that have knowledge of the Divine and mediate between man and God. The contrast of the pagan symbols and biblical prophets suggests a idea which is not completely Christian. The use of prophets and pagan examples side by side kind of suggests that Michelangelo was looking at the qualities they shared as being important instead of the specific beliefs they stood for. They are according to Fleming the inspired men and women who, through the exercise of their minds and imaginations, became the mediators between the human and divine spheres. Angels would have been representing these symbols in most of the other traditional Christian art.The ceiling of the chapel is perhaps the most famous. In the center the story of many and his relationship with God is shown. The famous finger to finger painting in the center is very well known and everywhere replicated in the world today. It looks like the ceiling is a characterization of biblical history from creation and then ending with the Last Judgment. The first scene which is the Drunkenness of Noah is consistent with Neo-Platonism. Neo-Platonism will often show the lowest fix of a soul by drunkenness. The panels of the ceiling go on to show man in his low state to creation. In the panel the Creation of Adam, there are two under the arm of God. As De Tolnay states One is a girl, who represents the Platonic idea of Eve, preexisting in the divine intellect. The last panel, God Dividing the desc end from Darkness, shows what a depiction of a complete pure being is. In the Creation of Eve, Michelangelo portrayed God as a human. If you start with at the beginning with the Drunkenness of Noah, the painted story goes through biblical history to where freedom finally and forever is achieved. The panels, because of this progression may then be interpreted as a Neo-Platonism manifesto (Vess, D. (1998).

The Fall Of The Flying Bank Management Essay

The F every Of The Flying posit Management EssaySchweizerische Luftverkehrs AG, also kn bear as Swiss credit line or S get off class was founded on March 26, 1931 in Switzerland. Since the very beginning of its era, Swissair has been very successful in managing and implementing its strategies, and also winning the best air passage award for decades. The company had a period of growth (Appendix 1) and grew rapidly till the mid 90s, after which at that place was an executive board members restructuring which caused a major(ip) turn of events in the companys history. Switzerland being an big-ticket(prenominal) destination for a business venture with rising costs and a population of only 7 million people, Swissair was aw be of its limited growth authorisation in the domestic home market. Therefore during the period of mid 90s, Swissair adopted an rectitude based alliance strategy, also referred as the hunter strategy. The main intention of Swissair was to do an alliance with Eur opes otherwise non-dominant airline firms and become efficient enough to compete with other stronger alliances. This alliance was called Qualiflier. To make the alliance successful, Swissair bought small stakes in spread Littoral, behavior Europe, Volare Group, LTU, AOM Minerve, LOT, S emergeh Afri contribute Airways, TAP and Air Liberte, operating in Austria, Hungary, Finland, Ireland, Africa and many more. The biggest and wipe up enthronization decision make by Swissair in that period was buying equity in a Belgium carrier called Sabena. Sabena had posted a profit only twice in the entire companys history. These were bad investment decisions as all the firms except LOT and South African airlines posted a loss in the year of their acquisition, nor were they dominant players in their home markets. In this report, these failed strategic alliances are analyzed using Lasserres (2007) framework and theoretical models. Recommendations are make based on these findings, to illustrate how Swiss Air could have avoided bankruptcy.table of contentsIntroductionThe concept of two or more companies collaborating for mutual benefits through the formation of a strategic alliance has become more lucrative all over the years and several airline companies have adopted this expansion strategy to gain a competitive advantage in a highly staring(a) market (Evans, 2001). Swiss Air was one of the companies that fell prey to the perils of risk laden strategic alliances. In the mid 1990s the European Aviation market was deregulated and various airlines began entering into strategic alliances so that they could facilitate growth by sharing their resources (Knorr and Arndt, 2004). Around the same time, a majority of the Swiss population voted against Switzerlands entrance money to the EEA (Knorr and Arndt, 2004). This hindered the companies objective to expand and grow in the European market, and led to the formation of an equity based alliance strategy, also dubbed as the hunter Strategy (Suen, 2002). Swiss Air had always been a company that was averse to risky strategic choices, however in the course of diversifying their risk, the company made some questionable strategic decisions that change magnitude their risk and made them more vulnerable to their investments financial performance (Suen, 2002). In this report Swiss Airs failed strategic alliances are analyzed and the paint factors for the cause of failure are identified. These factors are highlighted by financial and performance data that service of processs us understand the major cause of Swiss Airs downfall. several(a) management issues coupled with bad investment decisions led to the failure of companies strategic alliances, however there were a few external factors that catalyzed the collapse of the Flying Bank (Evans, 2001). Based on the faults and errors committed by Swiss Air, few recommendations are listed in the report to underline what kind of strategic approach could have assist the company to successfully form a Global Reach Alliance (Lasserre, 2007).Problem IdentificationDuring the period of deregulation of the airline pains in Europe, major airlines were looking to form strategic alliances with various airlines in order to touch their resources and capabilities, in the process gaining a competitive edge in the market. Swiss Air was one of the airlines that boasted the healthiest bank balance and was renowned for its safety and reliability (Knorr and Arndt, 2004). On December 1992 Swiss Air received an unexpected b low-toned as 50.3 pct of the Swiss population voted against the inclusion of Switzerland in the European Economic Union (Chang and Williams, 2002). Due to the comparatively small population of Switzerland and low scope for growth, Swiss Air shifted its focus to Europe, with a strategic aim of holding 20 percent market share (Knorr and Arndt, 2004). This objective was to be achieved by using the Hunter Strategy, an equity based strategy developed by McKinsey (Knorr and Arndt, 2004). This would allow Swiss Air to purchase equity stakes in smaller and less known carriers and create an independent alliance with these companies. This would help the company compete with some of the larger alliances dominant in the European market. The three generic strategies for airlines are growth, focus and low cost strategy (Kleymann and Seristo, 2004). According to strategic context and value potential this new growth strategy was not incorrect, however the implementation of the strategy was damage (Suen, 2002). Using Philippe Lasserres (2007) framework for analysis we can identify the stage at which Swiss Air faced a roadblock and had to declare bankruptcy.After the failure of its early alliances, European Quality, Global Excellence and Atlantic Excellence, Swiss Air learnt from its mistakes and decided that deeper integration along with ownerships and control would provide them with natural exit barriers (Suen, 2002). The Hunter Strategy led to the creation of Qualiflyer, a European based alliance consisting of carriers like Austrian, Sabena, AOM France, Crossair, Lauda Air, TAP Portugal, and THY Turkish Airlines (Appendix 3) (Suen, 2002). Qualiflyer would provide Swiss Air the global ambit and trans depicted object flexibility that a global carrier required to remain competitive in the market (Bartlett and Ghoshal, 1989). The competitive forces and prevalent factors in the industry pressurized Swiss Air to form a group alliance with these carriers. Swiss Airs major flaw in the implementation of this strategy was their failure to assess the strategic value of these equity-based alliances (Lasserre, 2007).The failure to create and capture value through an alliance is illustrated in Swiss Airs purchase of 49.5 percent equity stake in the Belgian airline Sabena, which was later increased to 85 percent. This equity-based investment was done knowing that they were breaching European laws that utter that a non-EU-based investor couldnt acquire more than 49.5 per cent share in a EU-based airline. Not only did they breach the law, they also agreed to compensate the Belgian Government for any damages they incur (Knorr and Arndt, 2004). This equity-based alliance was the worst as Sabena had always been a loss-incurring airline and it proved to be a major liability to Swiss Air.Qualiflyer operated on a hub-and-spoke system, which meant that there were no bilateral agreements in the alliance and all members were required to contract any of their services to a Swiss Air, owned subsidiary. This in turn greatly increased the cost of an exit strategy as Swiss Air needed to inject large sums of capital into its financially weak partners in order to condition Qualiflyer could create value (Knorr and Arndt, 2004). Apart from the implementation of the Hunter Strategy, there were a few fundamental flaws that led to the termination of Qualiflyer. This alliance damaged the companys brand film by primarily choos ing second and third-rate carriers as partners. These carriers had previously been avoided by the other large alliances due to their inability to turn a profit (Knorr and Arndt, 2004). The kinfolk 2001 attack in USA was the nail in the coffin for Swiss Air as it marked a period of hardship for all airlines, stellar(a) to great losses in revenue.Swiss Airs unsuccessful alliance strategy was the main cause for the companys downfall, however there were sure external factors that made survival for the company extremely difficult (Suen, 2002). The Swiss vote against joining the EEA was the factor that led to the formulation of the hunter strategy.Strategic RecommendationsSwiss Airs harmful downfall tarnished the image of their brand, led to the loss of thousands of jobs stranded hundreds of people at airport and most importantly hurt the pride of the Swiss People (Knorr and Arndt, 2004). A string of bad business decisions coupled with external factors in the airline industry caused S wiss Air to lose their cash flow. In order to checker how such a crisis could have been avoided, Lasserres (2007) framework for analysis of strategic alliances will be applied. After identifying the companys strategic and operational issues, it can be determined that they went rail at on most stages of the framework. The Hunters Strategy would have succeeded in the strategic context if they had assessed the value potential of this alliance (Hayes, 1996).The Qualiflyer Alliance was fundamentally a coalition alliance, where Swiss Air would get a more global reach in the industry by combining the members resources and capabilities. Swiss Air strived to create a certain standard of service for its passengers that would inculcate their values of punctuality, safety and luxury (Lasserre, 2007). However this was not possible, as they had chosen second and third-grade carriers, which in turn affected their own brand image. They should have carefully chosen their partners, using certain t ools to watch success. This is discussed in detail later in the report. Subsequently, they failed to challenge any of the larger alliances in Europe at that point in time. This takes us to the second factor in the framework, which deals with partners fit (Lasserre, 2007). This stage in the framework evaluates the viability of the strategic alliance. As stated earlier in the report, Sabena was a loss-making airline in the start and by choosing to purchase 49.5 percent equity in the company Swiss Air made one of their worst financial investments. Year after year, Sabena kept incurring a loss, which drained a down of capital from Swiss Air (Knorr and Arndt, 2004). It can be determined that Sabena was not a good strategic fit for Swiss Air and proves that they should have conducted an effective partner analysis (Lasserre, 2007). Swiss Air chose to enter into equity-based alliances with several carriers so they had a certain degree of control (Hermann and Rammal, 2010).In order to dis tribute and diversify their risk, they ventured into several other fields such as hotels, catering and aircraft maintenance (Knorr and Arndt, 2004). All in all they had around 252 subsidiaries (Appendix 2) under their companys name (Knorr and Arndt, 2004). The various subsidiaries and financially weak partners drained a lot of their capital reserves, which eventually led to a strain on their cash flow. A much leaner organizational structure would have assisted the effective management of resources and capital. The final factor in Lasseres (2007) framework deals with the implementation of the strategy. This is where the company faltered the most and part of the blame can be put on their menstruum board members managerial decisions at that time (Hermann and Rammal, 2010). A lot of their bad investment decisions could have been avoided if the board consisted of members who were well versed with the intricate workings of the airline industry (Hermann and Rammal, 2010). Their Hunter Str ategy was devised with the consultancy services provided by McKinsey Co, a US based company, which did not have the adequate knowledge of the European Airline industry (Hermann and Rammal, 2010). There was a restructuring of the board and all members who recognized the threats to Swiss Air were removed (Hermann and Rammal, 2010). The shortcomings and mistakes made by the board can be analyzed by the Resource Dependence theory, which illustrates how the external resources in the industry affected their decisions (Casciaro and Piskorski, 2005). The Resource Dependence theory and Group Conformity theory explain how the board pulled out of a potential alliance with a large European carrier due to their hesitance over the degree of control they would have (Hermann and Rammal, 2010). This illustrates the inexperience and deprivation of knowledge in spite of appearance the newly structured board, especially how the members allowed the Hunter Strategy to be implemented because they did n ot want any disruptive behavior within the board (Hermann and Rammal, 2010). Swiss Air should have strictly followed the critical success factors for a successful strategic alliance so that they could focus on all aspects of the alliance instead of focusing on their scope of control (Hermann and Rammal, 2010). The best solution to prevent such problems from recurring would be to alter the laws and regulations within the EFTA to ensure no other company follows in the footsteps on Swiss Air. Legislative changes to corporate governance requirements should be made to ensure that the members of the board of an airline are experienced and have adequate knowledge of the dynamics of the industry (Hermann and Rammal, 2010).Risk management is an important ability that is required in a company that has abundant global exposure such as Swiss air, the ability to foresee and evaluate contingencies are required when it comes to alliances that were formed by Swiss Air. Swiss air could have given h igher emphasis to risk management and contingency planning in order to be more efficient and competitive in the market (Lasserre, 2007). As stated above, major reasons of the bankruptcy were external factors, relating to macro- frugal issues and an economic slowdown, Successful Contingency planning and evaluation of the economic risks could have averted these issues related to the economic deregulation (Lasserre, 2007).ConclusionThrough the years the aviation industry has proven to be volatile and drastically changing, the aviation companies globally have had to adapt to the changes to help them fortify or maintain their position in a market. In the early 1990s the formation of the EEA was a pivotal factor for the liberalization of the laws in several countries within the European region, this proved to be an asset for countries within the region but Switzerland opted not to join the EEA (Knorr and Arndt, 2004). This decision negatively affected its national airline Swiss Air, who t hen attempted to maintain its position in the market by forming equity based strategic alliances. The company formed these alliances on the basis of the Hunter Strategy, the strategy theoretically poised to give optimistic results but the implementation is always crucial for the success, this is where Swiss Air faltered. The reason for the lamentable implementation would be largely due to inefficiency of the management team of the company, the management chose scope of control as a priority which led to the negligence of prioritizing the other factors that lead to a successful strategic alliance (Hermann and Rammal, 2010).The company made grave errors and faced the consequences accordingly to ensure that success is achieved for the company it must hold people with experience and knowledge within the management. The company should also consider the possibility of circumstances where contingency planning would be required as there could be many unforeseen risks in the aviation indus try.A strategy is only effective if implemented correctly, Swiss Air made crucial mistakes in their decision making process, there was lack of contingency planning and several wrong investments. All these factors contributed largely to the downfall of the once reputed and respected Flying Bank.